{"product_id":"john-deere-way-john-wiley-sons-inc-9780471706441-performance-that-endures-david-magee","title":"John Deere Way","description":"\u003cp\u003eDiscover the enduring business principles behind one of America's most iconic brands in \u003cstrong\u003eThe John Deere Way\u003c\/strong\u003e by \u003cstrong\u003eDavid Magee\u003c\/strong\u003e. Published by \u003cstrong\u003eJohn Wiley \u0026amp; Sons Inc\u003c\/strong\u003e in 2005, this insightful hardback spans 256 pages, offering valuable lessons for entrepreneurs and business leaders alike. Amidst the challenges posed by low-cost foreign competition, John Deere has not only survived but thrived by prioritizing superior quality and adhering to time-tested values. This book delves into the strategies that have allowed John Deere to increase its market share while maintaining its reputation for excellence. Whether you're a business professional or simply interested in the secrets of successful brands, \u003cstrong\u003eThe John Deere Way\u003c\/strong\u003e provides a wealth of knowledge that can inspire and guide you in your own endeavors.\u003c\/p\u003e","brand":"David Magee","offers":[{"title":"Default Title","offer_id":52238154367318,"sku":"9780471706441","price":31.8,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780471706441.jpg?v=1767760015","url":"https:\/\/www.laufgard.com\/products\/john-deere-way-john-wiley-sons-inc-9780471706441-performance-that-endures-david-magee","provider":"Bookshop","version":"1.0","type":"link"}