{"product_id":"marketing-insights-from-a-to-z-john-wiley-sons-inc-9780471268673-80-concepts-every-manager-needs-to-know-philip-kotler","title":"Marketing Insights from A to Z","description":"\u003cp\u003eDiscover the evolution of marketing with \u003cstrong\u003eMarketing Insights from A to Z\u003c\/strong\u003e by \u003cstrong\u003ePhilip Kotler\u003c\/strong\u003e, published by John Wiley \u0026amp; Sons Inc in 2003. This insightful book spans 224 pages and offers a comprehensive look at the fundamental principles of marketing, redefined from A to Z. Drawing from his distinguished forty-year career, Kotler provides readers with enlightened perspectives and well-informed musings that are essential for anyone looking to deepen their understanding of marketing concepts. Whether you are a seasoned professional or just starting in the field, this book serves as a valuable resource for navigating the ever-changing landscape of marketing. Enhance your knowledge and stay ahead in the competitive business world with Kotler's expert insights.\u003c\/p\u003e","brand":"Philip Kotler","offers":[{"title":"Default Title","offer_id":52236103057750,"sku":"9780471268673","price":31.8,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780471268673.jpg?v=1767756598","url":"https:\/\/www.laufgard.com\/products\/marketing-insights-from-a-to-z-john-wiley-sons-inc-9780471268673-80-concepts-every-manager-needs-to-know-philip-kotler","provider":"Bookshop","version":"1.0","type":"link"}