{"product_id":"marketing-island-destinations-taylor-francis-inc-9780123849090","title":"Marketing Island Destinations","description":"\u003cp\u003eDiscover the transformative power of tourism with \u003cstrong\u003eMarketing Island Destinations\u003c\/strong\u003e, published by \u003cstrong\u003eTaylor \u0026amp; Francis Inc\u003c\/strong\u003e in 2010. This insightful hardback book spans \u003cstrong\u003e186 pages\u003c\/strong\u003e and offers a comprehensive exploration of how marketing influences island destinations within the global economy. As tourism continues to grow, countries are presented with unique opportunities to engage as both hosts and guests in this dynamic socio-economic landscape. The author takes a holistic approach, examining marketing strategies from a macro perspective, focusing on the destination's viewpoint. Ideal for students, professionals, and anyone interested in the tourism industry, this book is a must-read for understanding the intricacies of marketing in the context of island destinations.\u003c\/p\u003e","brand":"Bookshop","offers":[{"title":"Default Title","offer_id":52236102566230,"sku":"9780123849090","price":187.94,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780123849090.jpg?v=1767756596","url":"https:\/\/www.laufgard.com\/products\/marketing-island-destinations-taylor-francis-inc-9780123849090","provider":"Bookshop","version":"1.0","type":"link"}