{"product_id":"marketing-modernity-university-of-exeter-9780859898010-victorian-popular-shows-and-early-cinema","title":"Marketing Modernity","description":"\u003cp\u003eDiscover the fascinating world of early film exhibition in \u003cstrong\u003eMarketing Modernity\u003c\/strong\u003e by Joe Kember, published in 2009 by the University of Exeter. This insightful study spans 304 pages and delves into how early cinema was shaped by a rich tapestry of performance traditions, including magic lantern lectures, fairground shows, and variety theatre. Kember expertly illustrates that before the establishment of screen acting as a distinct discipline and the rise of iconic film personalities, cinema drew its human dimensions from these diverse influences. Perfect for film enthusiasts and scholars alike, this hardback edition offers a unique perspective on the evolution of cinematic art. Explore the connections between past and present in this compelling read that is sure to enhance your understanding of film history.\u003c\/p\u003e","brand":"Bookshop","offers":[{"title":"Default Title","offer_id":52236099748182,"sku":"9780859898010","price":90.94,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780859898010.jpg?v=1767756591","url":"https:\/\/www.laufgard.com\/products\/marketing-modernity-university-of-exeter-9780859898010-victorian-popular-shows-and-early-cinema","provider":"Bookshop","version":"1.0","type":"link"}