{"product_id":"marketing-warfare-9780070527263","title":"Marketing Warfare","description":"\u003cp\u003eDiscover the strategies that have shaped modern marketing with \u003cstrong\u003eMarketing Warfare\u003c\/strong\u003e by renowned author \u003cstrong\u003eAl Ries\u003c\/strong\u003e. Published in 1997, this essential guide spans 224 pages and provides invaluable insights into the competitive landscape of business and economics. Al Ries, a master in the field, outlines the key tactics and campaigns that define the marketing battlefield today.\u003c\/p\u003e \u003cp\u003eWhether you're a seasoned marketer or a business owner looking to enhance your promotional efforts, this book is a must-read. Dive into the world of advertising and promotion, and learn how to effectively position your brand against the competition. With its engaging content and practical advice, \u003cstrong\u003eMarketing Warfare\u003c\/strong\u003e remains a timeless resource for anyone interested in mastering the art of marketing.\u003c\/p\u003e","brand":"Al Ries","offers":[{"title":"Default Title","offer_id":50984510423382,"sku":"9780070527263","price":24.24,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780070527263.jpg?v=1754302200","url":"https:\/\/www.laufgard.com\/products\/marketing-warfare-9780070527263","provider":"Bookshop","version":"1.0","type":"link"}