{"product_id":"new-brand-spirit-taylor-francis-ltd-9781032838427-how-communicating-sustainability-builds-brands-reputations-and-profits-christian-a-conrad","title":"New Brand Spirit","description":"\u003cp\u003eDiscover the transformative insights in \u003cstrong\u003eNew Brand Spirit\u003c\/strong\u003e by \u003cstrong\u003eChristian A. Conrad\u003c\/strong\u003e, set to be published in 2024 by \u003cstrong\u003eTaylor \u0026amp; Francis Ltd\u003c\/strong\u003e. This compelling book spans 348 pages and delves into the essential conversations surrounding Corporate Social Responsibility (CSR) and sustainability communications. \u003c\/p\u003e \u003cp\u003eConrad and his co-author, Thompson, have gathered perspectives from nearly 100 leading practitioners across eight different stakeholder groups, including NGOs, shareholders, and supply chain experts. By allowing stakeholders to share their experiences and insights, \u003cstrong\u003eNew Brand Spirit\u003c\/strong\u003e offers a comprehensive overview of the current landscape of CSR and sustainability, making it a vital resource for professionals and academics alike. \u003c\/p\u003e \u003cp\u003eEnhance your understanding of modern branding through the voices that matter most. Get ready to explore the future of responsible business practices with this essential read!\u003c\/p\u003e","brand":"Christian A. Conrad","offers":[{"title":"Default Title","offer_id":52260444635478,"sku":"9781032838427","price":49.7,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781032838427.jpg?v=1767791249","url":"https:\/\/www.laufgard.com\/products\/new-brand-spirit-taylor-francis-ltd-9781032838427-how-communicating-sustainability-builds-brands-reputations-and-profits-christian-a-conrad","provider":"Bookshop","version":"1.0","type":"link"}