{"product_id":"new-power-base-selling-9781118206676","title":"New Power Base Selling","description":"\u003cp\u003eDiscover the updated and revised edition of the business classic, \u003cstrong\u003eNew Power Base Selling\u003c\/strong\u003e by \u003cstrong\u003eJim Holden\u003c\/strong\u003e. Published in 2012, this insightful book spans 256 pages and offers a fresh perspective on the art of sales and competitive strategy. Building on the foundational concepts introduced in the original \u003cem\u003ePower Base Selling\u003c\/em\u003e, released in 1990, this edition equips readers with the tools and language necessary to navigate and gain political advantage within accounts effectively. Perfect for sales professionals, managers, and anyone looking to enhance their selling techniques, \u003cstrong\u003eNew Power Base Selling\u003c\/strong\u003e is an essential read for those aiming to thrive in today's competitive business landscape. Elevate your sales approach and gain the insights needed to succeed with this comprehensive guide.\u003c\/p\u003e","brand":"Jim Holden","offers":[{"title":"Default Title","offer_id":51078219956566,"sku":"9781118206676","price":24.74,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781118206676.jpg?v=1755490280","url":"https:\/\/www.laufgard.com\/products\/new-power-base-selling-9781118206676","provider":"Bookshop","version":"1.0","type":"link"}