{"product_id":"radio-the-book-taylor-francis-ltd-9780240806969-steve-warren","title":"Radio: The Book","description":"\u003cp\u003eSuitable for those interested in a career in radio, this guide shares trade secrets and industry know-how. It includes practical advice regarding: radio as a career; programming; relationships with listeners; branding, marketing, and advertising the radio station; research; practical information about management policies; and, radio realities.\u003c\/p\u003e","brand":"Steve Warren","offers":[{"title":"Default Title","offer_id":52231109378390,"sku":"9780240806969","price":47.28,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780240806969.jpg?v=1767747648","url":"https:\/\/www.laufgard.com\/products\/radio-the-book-taylor-francis-ltd-9780240806969-steve-warren","provider":"Bookshop","version":"1.0","type":"link"}