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Globalization of Consumer Markets

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Globalization of Consumer Markets

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Erdener Kaynak

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Globalization of Advertising

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Globalization of Advertising

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Visual Marketing

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Visual Marketing

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Michel Wedel

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Globalisation and Advertising in Emerging Economies

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Globalisation and Advertising in Emerging Economies

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Globalisation and Advertising in Emerging Economies

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Globalisation and Advertising in Emerging Economies

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Lynne Ciochetto

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Values, Lifestyles, and Psychographics

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Values, Lifestyles, and Psychographics

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Bookshop

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Values, Lifestyles, and Psychographics

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Values, Lifestyles, and Psychographics

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Lynn R. Kahle

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Utopian Images and Narratives in Advertising

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Utopian Images and Narratives in Advertising

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Global and Multinational Advertising

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Global and Multinational Advertising

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Global and Multinational Advertising

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Global and Multinational Advertising

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Global Advertising, Attitudes, and Audiences

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Global Advertising, Attitudes, and Audiences

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Global Advertising Practice in a Borderless World

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Global Advertising Practice in a Borderless World

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Linda Brennan

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Social Aspects of Advertising(1)

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