Skip to product information

Blue Ocean Classics

W. Chan Kim

Regular price €15,75
Sale price €15,75 Regular price €16,24 Sale
Tax included. Shipping calculated at checkout.

In stock

Autorius W. Chan Kim
Leidimo metai 2019 m.
Puslapių skč. 144 psl.
Viršelis Kietas viršelis
ISBN 9781633697379

Blue Ocean Classics

Discover the transformative concepts of "Blue Ocean Classics" by W. Chan Kim, published by Harvard Business Review Press in 2019. This insightful hardback edition spans 144 pages and delves into the innovative strategies that redefine competitive landscapes.

In this compelling collection, Kim explores the groundbreaking ideas from "Blue Ocean Strategy," guiding readers on how to create uncontested market spaces. He also addresses the pitfalls of "Red Ocean Traps," providing valuable insights on avoiding common strategic mistakes. Additionally, "Blue Ocean Leadership" offers a fresh perspective on effective leadership in today's dynamic environment.

Whether you're a business leader, entrepreneur, or strategist, "Blue Ocean Classics" is an essential read that equips you with the tools to navigate and thrive in your industry. Embrace the future of business strategy with this must-have addition to your bookshelf.

Book cover of: Blue Ocean Classics. By: W. Chan Kim

Blue Ocean Classics

Regular price €15,75
Sale price €15,75 Regular price €16,24