CIM Coursebook 08/09 Introductory Certificate in Marketing

Enhance your marketing knowledge with the CIM Coursebook 08/09 Introductory Certificate in Marketing by David R. Harris. Published by Taylor & Francis Ltd in 2008, this comprehensive guide spans 240 pages and is designed specifically for the Marketing Planning module. This essential resource includes past examination papers and detailed examiners' reports, providing you with invaluable practice opportunities to reinforce your learning and prepare effectively for your exams. Whether you are a student or a professional looking to deepen your understanding of marketing principles, this coursebook is an indispensable tool for success. Get ready to excel in your marketing studies with the insights and guidance offered in this expertly crafted manual.