Divided Spirits

Discover the intricate relationship between neoliberalism and the production of local foods and drinks in Divided Spirits by Sarah Bowen. Published by the University of California Press in 2015, this thought-provoking paperback spans 280 pages and delves deep into the Mescal industry. Bowen expertly illustrates how neoliberal policies shape the branding and regulation of traditional food cultures, while also critiquing the reliance on "alternative" markets as a means to safeguard rural livelihoods. This engaging read is essential for anyone interested in the complexities of food production and cultural preservation. Don't miss the chance to explore these vital themes through Bowen's insightful analysis.