Doing Business in Rural China

Discover the intricate world of entrepreneurship in rural China with Doing Business in Rural China by Thomas Heberer. Published in 2007, this insightful book spans 280 pages and delves into the unique economic landscape of Liangshan, a region marked by its diverse ethnic makeup. Heberer shares compelling stories of individual entrepreneurs, highlighting the remarkable growth of Nuosu-run businesses in comparison to their Han counterparts.

Through thorough fieldwork, the author presents valuable economic data that sheds light on how ethnicity shapes the market-oriented economic structure and, conversely, how economic factors influence Nuosu culture. This book is essential for anyone interested in anthropology, cultural studies, and the dynamics of business in China. Whether you are a student, a researcher, or a business enthusiast, Doing Business in Rural China offers a profound understanding of economic development and ethnic relations in this fascinating region.