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Drucker on Marketing: Lessons from the World's Most Influential Business Thinker

Cohen, William A.

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Žanras Marketing
Leidimo metai 2012 m.
Puslapių skč. 288 psl.
Viršelis Hardcover
ISBN 9780071778626
Kategorijos Marketing

Drucker on Marketing: Lessons from the World's Most Influential Business Thinker

Discover the invaluable insights of one of the most influential business thinkers through "Drucker on Marketing: Lessons from the World's Most Influential Business Thinker" by William A. Cohen. Published in 2012, this compelling book spans 288 pages, offering a detailed interpretation of Peter Drucker's wisdom on marketing strategies that resonate in today's competitive landscape.

Cohen masterfully communicates Drucker's ideas, emphasizing the critical role marketing plays in distinguishing successful businesses from those that struggle. Whether you are a seasoned marketer or a newcomer to the field, this book serves as an essential guide to understanding and applying Drucker's principles effectively. Explore how his timeless lessons can help you navigate the complexities of modern marketing and drive your business towards success.

Enhance your marketing acumen with this insightful work, perfect for anyone looking to thrive in the world of business.

Drucker on Marketing: Lessons from the World's Most Influential Business Thinker

Drucker on Marketing: Lessons from th...

Regular price €42,40
Sale price €42,40 Regular price €44,99