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Innovation and New Product Planning

Kenneth B. Kahn

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Autorius Kenneth B. Kahn
Žanras Commerce
Leidimo metai 2020 m.
Puslapių skč. 260 psl.
Viršelis Minkštas viršelis
ISBN 9780367685249

Innovation and New Product Planning

This practical text introduces readers to the essential business aspects of innovation and new product planning. The product planning process is discussed across two broad themes: product development and product management.

Book cover of: Innovation and New Product Planning. By: Kenneth B. Kahn

Innovation and New Product Planning

Regular price €64,25
Sale price €64,25 Regular price €66,24