International Cases in Tourism Management

Explore the dynamic world of tourism management with International Cases in Tourism Management, a comprehensive resource authored by experts in the field. Published by Taylor & Francis Ltd in 2003, this insightful paperback spans 410 pages and is designed for both tutors and students eager to deepen their understanding of tourism practices.

This essential text features in-depth profiles of individual companies, engaging case studies focused on destination management and marketing, and a thorough exploration of various management functions, including marketing and human resource management. Each case study is thoughtfully supplemented with exercises and questions, providing a practical framework for learning and discussion.

Whether you are a student aiming to enhance your knowledge or an educator seeking effective teaching materials, International Cases in Tourism Management is an invaluable addition to your collection.