Management of Intangibles

Discover the innovative insights in "Management of Intangibles" by A. Bounfour, published by Taylor & Francis Ltd in 2002. This comprehensive hardback volume spans 336 pages and offers a unique approach to managing intangible resources. Bounfour delves into how these resources contribute significantly to establishing a competitive advantage in today’s marketplace. Perfect for business professionals and academics alike, this book equips readers with the tools to understand and leverage intangible assets effectively. Enhance your knowledge and stay ahead in the competitive landscape with this essential read.