No B.S. Price Strategy: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners Guide to Profits, Power, and Prosperity

Unlock the secrets to maximizing your profits with No B.S. Price Strategy by Dan S. Kennedy, published by Entrepreneur Press in 2011. This comprehensive guide, spanning 288 pages, is a must-read for entrepreneurs and business leaders looking to enhance their pricing strategies.

In this no-nonsense book, Kennedy reveals powerful insights into the art of pricing, including the nine ultimate price and fee failures that can hinder your success. Learn the clever techniques for discounting without devaluing your offerings, and discover five critical price-related propositions that every business should consider. Additionally, uncover the million-dollar secret behind the concept of "FREE" and gain the upper hand in price wars against competitors.

Transform your approach to pricing and elevate your business to new heights with No B.S. Price Strategy. Dive into this essential resource today!