• Book cover of: Sports Marketing and the Psychology of Marketing Communication

Sports Marketing and the Psychology of Marketing Communication

Lynn R. Kahle

€187,94
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Autorius Lynn R. Kahle
Kalba Anglų k.
Leidimo metai 2004 m.
Puslapių skč. 474 psl.
Viršelis Kietas viršelis
ISBN 9780805848267
Kategorijos Marketing

Sports Marketing and the Psychology of Marketing Communication

This is a scholarly book on Sports Marketing and a book in the Advertising and Consumer Psychology Series sponsored by the Society of Consumer Psychology.

Book cover of: Sports Marketing and the Psychology of Marketing Communication

Sports Marketing and the Psychology o...

€187,94
€187,94 €193,75